Insurance That Puts People First—Every Time

Boutique-level service, 30+ years of experience, and trusted protection for families and businesses across the Southeast.
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Why 1st Choice?

At 1st Choice Insurance Advisors, we don’t believe in one-size-fits-all coverage. We believe in getting it right—for you. That means local guidance, personalized support, and access to the top carriers in the industry. Whether you’re insuring a new home, updating your auto policy, or protecting a growing business, our advisors make the process easy and transparent from start to finish.

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Over 30 years of hands-on experience

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Based in Charlotte, serving the Southeast

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Independent agency—your needs come first

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Fast, friendly service from real people who care

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30+

years of experience

 What We Cover

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Personal Insurance

Peace of mind for the things that matter most.
From luxury vehicl
es to lakefront homes, we help you protect what you’ve worked hard to build. And with smart bundling options, we make it easy to simplify—and save.

Explore Personal Insurance
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 Business Insurance

Smart protection for businesses of all sizes.
From contractors and hotels to startups and retail shops, we tailor coverage to your operations, risk, and goals—with fast quoting and a team that knows your industry.

Get a Business Insurance Quote

A Local Agency That Knows You

We’re proud to be based in Charlotte—and proud to serve the Southeast. Our local knowledge lets us customize coverage for your neighborhood, your risks, and your priorities. Whether you’re in Dilworth, Fort Mill, or Ballantyne, we’re close by and ready to help.

See What Our Clients Say

Michael Gutkowski

Pete has been absolutely amazing for our insurance needs. Years of great service. Love it! Highly recommend!

Bob Dickens

Excellent service and coverage for all our insurance needs.

Allison Pluas

1st Choice Insurance Advisors has provided the ultimate in customer service! Peter Frank is professional, courteous, incredible in his follow-up and assistance, very responsive, knowledgeable and professional. The very best insurance agent we have ever dealt with.

Daniel Marshall

We've been working closely with 1st Choice Insurance Advisors for many years. They are a trusted partner and highly recommended.

Dave Brake

I've been a client of Peter and 1st Choice since I moved to NC 15 years ago and couldn't be happier. I wouldn't think of using anyone else.

Dina Case

I have used Peter for many years for my car and homeowners insurance. He is very attentive, trustworthy and ensures that I receive the best coverage for my needs.

Glenn Blanco

Peter is top notch all the way around. I have been with Peter and 1st Choice for about 15 years and he always provides the best service, seeks out the best insurance options and ALWAYS responds to any of my questions in a timely manner. I highly recommend Peter and 1st Choice Insurance for all your insurance needs !!

Grant Sustar

My experience has been GREAT!

Greg Haddon

Peter was my insurance agent for many years when I lived in the Carolinas. His advice was invaluable, but, it was his concern for the well being of our family that stands out the most. You are making a mistake if you price insurance online without getting a quote from Peter. He is very competitive and the service level is outstanding.

Chad Wright

Peter has been handling my insurance for over 10 years. He always gets me the best rates and makes sure that my coverage is in line with what my family needs. Whenever I need him, he always responds. He really is a great insurance agent.

Jay Offerdahl

For saving money and finding the right policy, I would recommend Peter and his team. I have used Peter for my personal insurance needs along with some business coverage for over 10 years now and have always had a great experience.

Scott Tyson

I've been working with Peter for years and couldn't be more pleased. He is always quick to respond when I have questions or need help with something (usually within hours). I don't really think too much about our insurance needs because I know Peter has it handled.

Sand

Very easy to work with.

Julie Tyson

Peter always takes good care of us! He is proactive in finding us the best fit and is very responsive to all of my questions. 🙂

Jodie Neder

Peter is such a great agent! He always makes himself available if i have any questions. best agent ive ever had!

William H Burnham

Peter Frank was knowledgeable, helpful, and informative in helping me find the best Auto and Home policies...

Brooke Medeiros

I've worked with Peter for 4 years now and he has been incredibly helpful, always responsive, and genuinely kind and nice to work with on all our insurance needs. I can 10/10 recommend him and the company!

Michael Gutkowski

Pete has been absolutely amazing for our insurance needs. Years of great service. Love it! Highly recommend!

Bob Dickens

Excellent service and coverage for all our insurance needs.

Let’s protect what matters—together.

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